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A Snowflake user would decide to use a materialized view instead of a regular view primarily when the base tables do not change frequently. Materialized views store the result of the view query and update it as the underlying data changes, making them ideal for situations where the data is relatively static and query performance is critical. By precomputing and storing the query results, materialized views can significantly reduce query execution times for complex aggregations, joins, and calculations.
References:
* Snowflake Documentation: Materialized Views