Define the stage: A customer interaction is captured and scored, creating a lead. Market retargets the customer to remind him/her of the offer with the goal of handling the lead to sales, potential is qualified and lead is converted to opportunity.
Define the stage: the order is dispatched, customer confirms product has been delivered, technitian installs the product, subscription is billed, customer gets combined invoice and a salesperson is able to view his/her commission.
True or False: Upselling is the practice of encouraging customers to purchase a comparable higher-end product than the one in question, while cross-selling invites customers to buy related or complementary items.