MC-101無料問題集「Salesforce Certified Marketing Cloud Engagement Foundations」

質問 1

What unifies a customer across multiple channels?

（A）Subscriber Key

（B）Contact Key

（C）Primary Key

正解：B 解答を投票する

解説: (JPNTest メンバーにのみ表示されます)

質問 2

The marketing team at Northern Trail Outfitters has been running an email series for three weeks.
Management has asked for a report of the results of the email campaign's effectiveness and performance.
Which email metric should the associate use to convey the email's visual effectiveness?

（A）Bounce Rate

（B）Click-to-Open Rate

（C）Open Rate

正解：B 解答を投票する

解説: (JPNTest メンバーにのみ表示されます)

質問 3

Northern Trail Outfitters (NTO) wants to ensure that stale commerce data is cleared from Marketing Cloud Engagement. NTO requires that the abandoned cart data only be held for 7 days.
Which feature should the marketing associate use to meet this requirement?

（A）Data Retention Policy

（B）Contact Delete

（C）Send Relationship

正解：A 解答を投票する

解説: (JPNTest メンバーにのみ表示されます)

質問 4

The marketing team at Northern Trail Outfitters is exploring helpful features from Salesforce and third parties to assist with their marketing operations.
Which site serves as a marketplace with ready-to-install applications to extend Salesforce products and functionality?

（A）Salesforce AppExchange

（B）Salesforce Idea Exchange

（C）Salesforce Store

正解：A 解答を投票する

解説: (JPNTest メンバーにのみ表示されます)

質問 5

Which key allows marketers to manage customers subscribed to multiple channels as one unique profile?

（A）Contact Key

（B）Primary Key

（C）API Key

正解：A 解答を投票する

解説: (JPNTest メンバーにのみ表示されます)

質問 6

The marketing team at Northern Trail Outfitters recently consolidated its old subscriber data from legacy systems. Shortly after, the marketing associate began receiving complaints.
Which approach should the marketing associate take to reduce complaints?

（A）Include the latest promotions in future emails to increase open rates.

（B）Test content without personalization to understand its impact.

（C）Send an opt-in email to the consolidated list to reconfirm their consent.

正解：C 解答を投票する

解説: (JPNTest メンバーにのみ表示されます)

質問 7

Northern Trail Outfitters wants to ensure its subscribers receive communications that best fit their needs and wants.
Which options allow for a subscriber to opt-out within Marketing Cloud Engagement?

（A）Global Unsubscribe, Universal Unsubscribe, Data Extension Unsubscribe

（B）State Level Unsubscribe, Universal Unsubscribe, List-Level Unsubscribe

（C）Global Unsubscribe, Universal Unsubscribe, List-Level Unsubscribe

正解：A 解答を投票する

解説: (JPNTest メンバーにのみ表示されます)

質問 8

Northern Trail Outfitters wants to add new records to a data extension while retaining existing records during an import process.
What should an associate use when importing data into a Marketing Cloud Engagement data extension?

（A）Add only

（B）Overwrite

（C）Add and update

正解：C 解答を投票する

解説: (JPNTest メンバーにのみ表示されます)

質問 9

Cloud Kicks wants to ensure it has the highest quality contact information for newly acquired email signups.
Which method helps to minimize bad data?

（A）Smart capture opt-in confirmation

（B）Mobile SMS keyword opt-in confirmation

（C）Double opt-in confirmation

正解：C 解答を投票する

解説: (JPNTest メンバーにのみ表示されます)

質問 10

The marketing team at Cloud Kicks believes that adding a subscriber's first name to a subject line will improve open rates. They decide to test their hypothesis with a sample set in their next upcoming email. They want the test to automatically choose the winner based on highest open rate and then send the winning subject line to the remaining population.
Which feature should the associate use to execute these testing parameters?

（A）Journey Builder A/B Testing

（B）A/B Testing In Email Studio

（C）Random Data Extensions

正解：B 解答を投票する

解説: (JPNTest メンバーにのみ表示されます)

MC-101 無料問題集「Salesforce Certified Marketing Cloud Engagement Foundations」

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