MKT-101無料問題集「Salesforce Build and Analyze Customer Journeys using Marketing Cloud」

質問 1

Northern Trail Outfitters want to query Marketing Cloud for send data across SMS, Push, and email.
What would a consultant recommend?

（A）Contact History

（B）_Send Data Views

（C）Tracking Extracts

（D）Send Logs

正解：D 解答を投票する

解説: (JPNTest メンバーにのみ表示されます)

質問 2

Northern Trail Outfitters (NTO) is migrating from a series of local legacy email automation tools to a single global Marketing Cloud instance to leverage its multi-channels abilities as well as native Salesforce Connector to their global Sales Cloud instance.
Which three factors Should be considered before finalizing the number of business unit they need to purchase? (Choose 3 answers)

（A）Number of Marketing Cloud users.

（B）Number of Sales Cloud sandboxes

（C）If testing/development business unit($) is required

（D）If data/content needs to be segregated between brands/geographies

（E）Number of brands/geographies which NTO operates

正解：A、D、E 解答を投票する

解説: (JPNTest メンバーにのみ表示されます)

質問 3

Northern Trail Outfitters wants to capture dietary preferences for Contacts who have registered for an upcoming launch event. They have created a data extension of Contacts who have registered for the event and will send them an SMS message from MobileConnect asking them to reply with their dietary preference. When Contact reply to SMS message, the response message will be inserted into a data extension using AMPscript.
Which two MobileConnect templates should be used to send the SMS message and capture the responses?

（A）Text Response

（B）Data Capture

（C）Outbound

（D）Info Capture

正解：A、B 解答を投票する

解説: (JPNTest メンバーにのみ表示されます)

質問 4

Northern Trail Outfitters received an email about reaching API limits within Salesforce and they think this is caused by the integrated Marketing Cloud account.
Which two types of API calls are counted against the rolling 24-hour limit?

（A）Login Calls

（B）CreateSalesforceObject() AMPscript

（C）Bulk API

（D）SOAP API Calls updating objects

正解：B、D 解答を投票する

解説: (JPNTest メンバーにのみ表示されます)

質問 5

Nothern Trail Outfitters wants to enable Sales Cloud users to manually create a segment of both lead and contact records that can be targeted through the Send Flow in Content Builder.
What should a consultant recommend for segmentation?

（A）Synchronized Data Extension

（B）Salesforce Campaign

（C）Salesforce Data Extension

（D）Salesforce Report

正解：D 解答を投票する

解説: (JPNTest メンバーにのみ表示されます)

質問 6

Northern Trail Outfitters (NTO) is launching a new subsidiary brand, Cloud Kicks, within the next six months. Cloud Kicks anticipates sending approximately 50,000 emails per month from a child business unit. NTO will execute a large campaign announcing and associating itself with Cloud Kicks as part of the brand kickoff and is comfortable sharing digital properties with them. Cloud Kicks wants to utilize a custom sending domain, but deliverability is a primary concern.
What approach should be recommended?

（A）A new Sender Authentication Package should be used for NTO.

（B）A Private Domain should be applied to the child business unit.

（C）A Sender Authentication Package should be used for CloudKicks.

（D）A Private Domain should be applied to the parent business unit.

正解：C 解答を投票する

解説: (JPNTest メンバーにのみ表示されます)

質問 7

Northern Trail Outfitters wants to include the body of marketing email replies captured by Reply Mail Management (RMM) within auto-forwarded messages to their Customer Success team.
How could they accomplish this?

（A）Query the RMM data view for the reply body and reference it from a data extension.

（B）Use RMM personalization strings to render the email reply body.

（C）Check the Include Replies as Attachments'' box in the RMM settings.

（D）Use RMM dynamic content blocks to render the email reply body.

正解：D 解答を投票する

解説: (JPNTest メンバーにのみ表示されます)

質問 8

Northern Trail Outfitters (NTO) imports a file daily into Marketing Cloud of customers who have bought a tent from their website. They want to set up month-long welcome Journey which sends emails specific to the purchase such as the type of tent, they average accessories for the tent, and care of the tent at different points throughout the Journey. NTO also reorganizes that due to their .. princes, they have had customers purchase more than one tent within a month.
What type of data should be used in the Decision Splits in their Journey to make sure the choices reflect the correct tent?

（A）Entry Data

（B）Salesforce Data

（C）Journey Data

（D）Contact Data

正解：A 解答を投票する

解説: (JPNTest メンバーにのみ表示されます)

質問 9

A new Marketing Cloud (MC) customer wants to now implement a Sales Cloud instance to go along with their MC Instance. The MC has been live for a year now, where the primary key for records has been the Email Address.
Which two options would prevent the customer from duplicating records? Choose 2 answers

（A）Continue as normal, as Marketing Cloud Contact Models will dedupe keys by Email Address.

（B）Get existing records updated with new Keys sourced from Sales Cloud instance;

（C）Upload CSV with Migrated Subscriber Keys to All Subscribers.

（D）Purge the current records end carries on with new keys sourced from Sales Cloud

正解：A、B 解答を投票する

解説: (JPNTest メンバーにのみ表示されます)

質問 10

Northern Trail Outfitters is using a triggered send to send customers their order confirmations. Their commerce platform provides a JSON payload for order details.
What should they use to format the JSON within the email?

（A）ParseJSON content block with Content Builder

（B）TransformJSON() AMPscript Function

（C）SSJS platform function ParseJSON

（D）BuildRowSetFromJSON() AMPscript Function

正解：A 解答を投票する

解説: (JPNTest メンバーにのみ表示されます)

MKT-101 無料問題集「Salesforce Build and Analyze Customer Journeys using Marketing Cloud」

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