adwords-display無料問題集「Google Display Exam Practice Test」

質問 1

Allen is managing ads for his company and he'd like to include the ads in the Google Content Network. Where does Allen configure automatic placements of ads in the Google Content Network for his campaigns?

（A）Allen will select "Relevant pages across the entire network" in the "Ad Settings" section on his "Settings" tab.

（B）Allen will select "Relevant pages across the entire network" in the "Network Settings" section on his "Networks" tab.

（C）Allen will select "Relevant pages across the entire network" in the "Network Settings" section on his "Opportunities" tab.

（D）Allen will select "Relevant pages across the entire network" in the "Network Settings" section on his "Settings" tab.

正解：D 解答を投票する

質問 2

Which of the following is the least value for the maximum CPC bid?

（A）US$0.10

（B）US$1.00

（C）US$0.01

（D）US$1.01

正解：C 解答を投票する

質問 3

You want to create a background image for an expandable YouTube video ad. What is the size of the static background image that YouTube requires for the expandable YouTube video ad?

（A）500x500

（B）640x360

（C）950x500

（D）300x250

正解：C 解答を投票する

質問 4

Martha has created a video that she would like to enter into YouTube as a promoted video. She has completed the Google AdWords requirements but she would like her video to just be shown on YouTube. Can Martha remove the video from the Google Content Network?

（A）Promoted videos cannot be removed from the Google Content Network and still appear on YouTube.

（B）Promoted videos are not part of the Google Content Network, they are only part of YouTube so this is not a problem for Martha.

（C）Promoted videos can be removed from the Google Content Network by opting out of the network in Google AdWords.

（D）Promoted videos must be in the Google Content Network as that is the medium for the video to be promoted on YouTube.

正解：C 解答を投票する

質問 5

Google wants to make certain that Google Content Network consultants understand where people are spending their time online. Google has identified four categories where people spend their time online. Which of the following statements ranks Internet usage for web users from smallest to largest percentage of time online according to Google?

（A）Communication sites, content sites, commerce sites, search sites

（B）Commerce sites, content sites, communication sites, search sitesC

（C）Content sites, communication sites, commerce sites, search sites

（D）Search sites, commerce sites, content sites, communication sites

正解：C 解答を投票する

質問 6

Tom has created a new ad for his campaign but he's not seeing his ad show up in the Google results. Tom would like to invoke the Ads Diagnostic Tool to determine why his ad isn't showing in results. Where can Tom access the Ads Diagnostic Tool?

（A）Home tab within Tom's Google AdWords account

（B）Opportunities tab within Tom's Google AdWords account

（C）Campaigns tab within Tom's Google AdWords account

（D）Reporting tab within Tom's Google AdWords account

正解：B 解答を投票する

質問 7

Beth has created a Google AdWords search ad for her company. She has configured the bidding option to focus on clicks, automatic, bidding, and no CPC bid limit with a daily budget of $25. Beth would also like to configure the ad scheduling to determine when her ads must show. When Beth tries to configure the ad scheduling options she is not allowed to do so. Why CANNOT Beth configure the ad scheduling?

（A）Campaigns that focus on clicks cannot use ad scheduling.

（B）Campaigns with no CPC bid limit cannot use ad scheduling.

（C）Automatic bidding campaigns cannot use ad scheduling.

（D）Campaigns with a daily budget less than $50 cannot use ad scheduling.

正解：C 解答を投票する

質問 8

Jerry wants to purchase a video ad on YouTube for his company's ad campaign. Jerry has hired you to help him manage the advertisement and he would like to know how long the video ad can be. Which of the following statements is the most accurate statement regarding video ads on YouTube?

（A）The video can have a maximum length of ten minutes, though YouTube recommends a length not longer than two minutes.

（B）The video can have a maximum length of two minutes, though YouTube recommends a length not longer than thirty seconds.

（C）The video can have a maximum length of eight minutes, though YouTube recommends a length not longer than two minutes.

（D）The video can have a maximum length of five minutes, though YouTube recommends a length not longer than two minutes.

正解：A 解答を投票する

質問 9

Bonnie has created a video that she would like to include in the Google Content Network as part of her online marketing. She has chosen the click-to-play with the cost-per-click pricing model.
Which one of the following statements best describes when Bonnie will be charged for someone clicking on her advertisement?

（A）Every time Bonnie's video is played she'll be charged for the click.

（B）Every click that leads a user to Bonnie's Website results in a charge to Bonnie's account.

（C）Every time Bonnie's video appears (the opening image) she will be charged.

（D）Every time Bonnie's video is played, paused, or stopped with the in-ad player she won't be charged for each click, just one click per user on the advertisement video.

正解：B 解答を投票する

質問 10

Consider an advertiser that is trying to sell more coffee beans. The advertiser has identified
keywords for the ad groups: gourmet coffee beans, organic coffee beans, and French roast beans. Which keyword wouldn't be a good choice to include in the ad group gourmet coffee beans?

（A）French roast coffee beans

（B）Gourmet coffee

（C）Specialty coffee

（D）Gourmet coffee beans

正解：A 解答を投票する

質問 11

Holly is reviewing her YouTube performance for her ads. She notices that in her report for her ads they all show as "1" in the average position metric. Holly finds it odd that her ads are in the first position, but that her conversions have been so low. Why do all of Holly's ads have the position metric of 1 for the YouTube average position?

（A）The metric of "1" actually means that she has not been on YouTube long enough to generate an accurate recording of her average position.

（B）Her ad is not a promoted video so it will always say "1" in this metric.

（C）The metric of "1" actually means she was the only person with that keyword.

（D）Her keywords may be spelled uniquely and this is causing her ad to play less frequently, but to be in the top position when people search for the misspelling.

正解：B 解答を投票する

質問 12

Ben has created 60 videos for YouTube that he uses to promote his software training company. The
videos are not promoted videos, but they are advertisements, informative sessions, and free computer lessons that he has published on YouTube. Ben would like to use YouTube Insight. How can he access this tool?

（A）Ben can download YouTube insight from the YouTube homepage, choosing applications, and then the YouTube Insight application.

（B）Ben can use YouTube insight for all of his videos if he will make one video a promoted vide o.

（C）Ben cannot use YouTube insight because his videos are not promoted videos.

（D）Ben can use YouTube insight by click his account name in YouTube, then choosing Insight.

正解：D 解答を投票する

質問 13

Examine the image given below:
What Google Tool is being used in the image above?

（A）Google Ad Builder

（B）Google Ads Diagnostic Tool

（C）Google Rich Media Ad Builder

（D）Google Wonder Wheel

正解：A 解答を投票する

質問 14

Terry wants to create a YouTube ad for her company, but she wants to use location-based
targeting the ad based on location. In YouTube, what term is assigned to such targeting?

（A）Geo-caching

（B）Nation targeting

（C）Demographics

（D）Geo-targeting

正解：D 解答を投票する

質問 15

You are using YouTube Insights to review how well your videos have been performing. One of the metrics you are reviewing is called "below the line" for your video. What does the below the line metric tell you about your video?

（A）Below the line indicates that users liked this portion of the video more than the rest of the video on average.

（B）Below the line lets you see data for either an individual video or aggregated data for all the videos uploaded by a particular user.

（C）Below the line lets you see what mouse activity a user is doing while your video is playing (such as scrolling or navigating to other videos).

（D）Below the line indicates that users did not like this portion of the video as much as the rest of the video on average.

正解：D 解答を投票する

adwords-display 無料問題集「Google Display Exam Practice Test」

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