更新された2023年04月テストエンジン練習600-101問題集と練習試験合格させます
問題集お試しセット600-101テストエンジンで問題集トレーニングには60問あります
質問 32
The community manager of a small business group joins a Facebook networking group as a member and leaves responses on multiple posts.
The community manager's comments negatively compare the management styles of both groups, which goes against the rules of the networking group.
The community manager of the networking group wants to reinforce to the whole community that every group has its own rules and culture.
Which two actions should the community manager of the networking group take? (Choose 2)
- A. Reply to the member's comment and tag them in the rule post
- B. Repost a group rule and mute them for seven days
- C. Remove the member from the group
- D. Delete the member's comments and mute them for seven days
正解: A,B
質問 33
A newly appointed community manager learns of a conflict regarding a post in the community. This community has recently added new guidelines stating that only links from credible sources are allowed. Several members start to post links on the thread from unreliable sources, and other members are starting to get upset. The post has been reported several times. The community manager wants to educate the community about the new guidelines.
Which two actions should the community manager take? (Choose 2)
- A. Remove and block members who violated the guidelines.
- B. Remove comments from unreliable sources on the post.
- C. Delete the post immediately and message involved members.
- D. Post a link to the group rules that are relevant to this topic.
正解: B,D
質問 34
A community manager needs to develop a leadership team to manage content for a community in which members share private information.
Historically, two visible members led this community, and community members are resistant to a larger leadership team.
The expanded leadership team must lead with a consistent voice and maintain an inclusive environment.
How can the community manager achieve these requirements?
- A. Create an admin team profile for all team members to use when they make an official team action.
- B. Create a team page for official communications and encourage the admin team to use their personal profiles.
- C. Highlight the leadership team with photos, announcements and by tagging them regularly.
- D. Task specific admin team members to enforce rules, and assign others to maintain an inclusive environment.
正解: B
質問 35
A community manager of a tech startup wants to develop new customer acquisition channels. The startup has a Facebook Page and an Instagram account with a combined reach of 80,000.
The chief marketing officer of the startup directs the community manager to research how to launch a podcast. The startup has not previously used podcasts.
Which first step should the community manager take?
- A. Analyze the best-performing content across the current social media presence for potential reuse in the podcast.
- B. Research and purchase the appropriate tech equipment to record podcasts, and submit expenses to their manager.
- C. Research all existing podcasts in the industry and find content that has not been produced previously
- D. Launch the podcast at the earliest possible time, and promote it exclusively on the Facebook Page.
正解: A
質問 36
A community manager for an automotive brand has been asked to engage younger audiences on the brand's social channels.
The community manager has collected the following market research about social media usage:
Young audiences are 90% more likely to follow brand accounts on all networks
Young audiences are 25% more likely to engage with video content
Young audiences are 75% more likely to ignore paid ads on all networks
Young audiences are 82% more likely to comment on influencer posts on Instagram Young audiences are 15% more likely to recommend a brand they follow to a friend
Which initial strategy should the community manager share with leadership to grow the brand's younger audiences?
- A. Increase video content across all platforms
- B. Increase community moderation on all platforms
- C. Increase paid spend targeting young audiences on all platforms
- D. Increase influencer content across all platforms
正解: D
質問 37
A hair salon supplier wants to create an online community to boost online store sales. The goal is to track trends and showcase products.
Their mission is to become the leading source for style inspiration, which requires them to stay at the forefront of a fast-moving industry and maintain appeal among a mass audience.
On which set of KPIs should the community manager focus?
- A. Reach Sentiment Website traffic
- B. Reach Website traffic Audience growth
- C. Website traffic Sentiment Audience growth
- D. Reach Audience growth Sentiment
正解: A
質問 38
A regional chapter of a nonprofit organization is under threat of closure from its national committee. The community manager has been invited to a meeting to provide evidence of the value that the local chapter brings to members in its geographic area and to discuss the proposed plans.
Which two actions should the community manager take to prepare for the meeting? (Choose 2)
- A. Initiate a petition against the proposed closure and ask community members to circulate it widely
- B. Monitor sentiment across digital channels within the organization's area of focus
- C. Invite the community to submit their success stories so they can be shared with the national committee
- D. Send a message to each of the community members requesting their opinions of the proposed closure
正解: B,C
質問 39
An inclusive football player community wins a civic award, which grants it an income to hire a community manager. Many of the community members are visually impaired.
Which two activities should the newly hired community manager take to engage the community? (Choose 2)
- A. Post visuals that are aligned with the corporate identity
- B. Share viral videos to spark discussion
- C. Frequently encourage members to describe their best football tricks
- D. Create a highly engaging text-based question of the day series
正解: C,D
質問 40
An established Facebook group has more than 1 million members. The community managers decide to register it as a nonprofit organization. To organize more events, they will leverage the community to help with charity events. They receive positive organizational support from their community, but the group needs a more sustainable revenue model.
Which two tactics should the community managers use to set up a sustainable funding model for their nonprofit organization? (Choose 2)
- A. Create a Facebook Page and organize events using the paid events functionality
- B. Prepare materials for influencers that highlight recent community impact
- C. Claim a membership fee for current members of the Facebook group
- D. Create a Facebook Page and use the fundraising tool to share the fundraisers with the community
正解: A,D
質問 41
A new community manager joins the team of a large online retailer. This person is one of nine community managers who handle support queries. Community managers must remain on brand while maintaining an individual presence in the community.
Which option should each community manager use?
- A. A company-branded profile used by all community managers with each reply signed by name
- B. The agreed result from a recent poll stating that each community manager will use their initials
- C. The approach that the team agreed upon and the company approved
- D. The personal profiles of each community manager to make it clear who is replying
正解: C
質問 42
A local museum is opening a new exhibition. The museum director asks the community manager to use social media to generate excitement for the new exhibition. The community manager runs an organic campaign on Facebook through a mix of influencer posts, visitor testimonials and press quotes.
Which approach should the community manager use to measure how well received the exhibition was?
- A. Analyze the reach of exhibition-related posts through Ads Manager
- B. Determine the sentiment by scanning positive and negative comments
- C. Measure the engagement rate on the influencers' posts
- D. Record the total number of campaign comments through native insights
正解: B
質問 43
In an established community, members have been posting the same questions repeatedly.
Which three group tools should be used to help members find the answers they are looking for more easily? (Choose 3)
- A. Ask members to tag an admin every time someone asks a repetitive question
- B. Pin a post as an announcement in the group
- C. Create a frequently asked questions learning unit
- D. Direct members to report repetitive questions using the Report to Admin tool
- E. Add useful posts to a topic tag dedicated to frequently asked questions
正解: B,C,E
質問 44
A hair care brand is launching a new product line for men. Its existing Instagram community consists primarily of women. The community manager wants to market to male followers and build an integrated strategy for both men and women.
What should the community manager do to meet this goal?
- A. Create a social media account for the new product
- B. Create targeted posts and ensure the content and tone are inclusive
- C. Change content strategy to target male followers during launch
- D. Tag influencers to share the content and campaign hashtag
正解: B
質問 45
The chancellor of a college wants to start a new alumni-matched funding campaign to raise money for a social sciences building.
However, most alumni lose touch a few years after graduation and don't engage with the alumni community. Before launching a fundraising campaign, the community manager needs to determine exactly when and why alumni engagement drops.
Which two tactics could the community manager take to learn this information? (Choose 2)
- A. Study engagement trends on the school's Facebook Page
- B. Survey community members
- C. Interview alumni
- D. Analyze drop-off for video content
正解: B,C
質問 46
A men's grooming brand is hosting an exclusive event with a group of Instagram influencers, brand superfans and press contacts to try its new range of products. The community manager will be present at the event to capture photo and video content. The goal is to build excitement and engagement with non-attendees on Instagram around the new product range.
What should the community manager do?
- A. Post teaser content Use Instagram Live at the event Encourage viewers to share their red carpet looks
- B. Repost influencer content Share every story tagged with the event hashtag Share behind the scenes videos in real time
- C. Focus on video content Share the brand's Instagram story with close friends Use local hashtags to increase reach
- D. Curate captured content Tag key attendees Plan a full narrative for Instagram Stories prior to sharing
正解: D
質問 47
The management team of a mobile app has expectations of maintaining a high level of efficiency. A community member of a group for the app has posted the same question several times over the past few weeks. The team has responded several times that the solution for that problem is still being developed. The member has started to repeatedly ask the same question in comments on unrelated posts.
The community manager needs to ensure this community member does not negatively affect other members.
How should the community manager proceed?
- A. Invite other members to clarify that the question has been answered.
- B. Remove the comment with the appropriate rule and explain possible disciplinary actions.
- C. Block the member from the group to avoid the subject.
- D. Reach out privately to the member to ask if responses from the team are unclear.
正解: B
質問 48
A growing business wants to create a yearly summit for current and prospective customers to increase awareness and drive sales. The community manager needs to convert 30% of existing community members into buying tickets for the inaugural event.
Which two steps should the community manager take to accomplish this task? (Choose 2)
- A. Post a link to the event website with a daily reminder to purchase
- B. Reach out privately to community members who might be interested in attending
- C. Provide discount codes to community members who buy early bird tickets
- D. Schedule event speakers to host Q&As in the community leading up to the event
正解: C,D
質問 49
An online book club has a strict policy regarding self-promotion in the group. Community members are encouraged to share content about their favorite books or an upcoming release from an author, but they cannot promote their own work.
A new member joins the group and immediately posts a link to buy a book that he wrote. Upon seeing this post, several other group members comment with links to their websites to promote their work. The community manager wants to reinforce the group rules to the members.
Which two actions should the community manager take? (Choose 2)
- A. Remove the member who created the post from the group.
- B. Repost the group guidelines regarding self-promotion.
- C. Delete the post and use the Give Feedback feature.
- D. Reply to the post and explain that this behavior is not allowed.
正解: B,C
質問 50
Members in a group for software users are submitting posts that recommend competitor products. This goes against a group rule that prohibits mentioning competitors in posts or comments. Post approval for the community is turned on.
Which two actions should the community manager take? (Choose 2)
- A. Create and schedule content to reinforce the guiding principles of the community
- B. Use the decline with feedback tool to remind people of the group rules they have violated
- C. Ask the members who go against group rules to explain themselves in the comments
- D. Create a poll in the community to ask whether new guiding principles should be introduced
正解: A,B
質問 51
A toddler milk formula company with a large community asks the community manager to help due to low community engagement.
Parents join the community for support and to create connections with other parents. However, most members are disengaged.
What should the community manager do to increase meaningful connections among members in the closed group?
- A. Develop content that encourages sharing photos and stories.
- B. Create a post announcing the release of the latest formula milk
- C. Create a poll for feedback on the milk formula.
- D. Ask members to share their favorite post from the group on their profiles.
正解: A
質問 52
After several years of rapid growth, a highly engaged group loses its original community manager. When someone new assumes the role, they discover many posts violate community guidelines and require moderation. This new community manager therefore wants to establish a strong presence and clarify the group rules.
Which option is the most efficient method to re-establish communicate community guidelines?
- A. Share the community guidelines in an announcement post
- B. Comment on posts with links to the community guidelines
- C. Remove members who have previously violated the community guidelines
- D. Tag members in a post when they violate the community guidelines
正解: A
質問 53
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